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Each successful dating app has a distinct selling point

Dai Gaole, a recent college graduate who has worked on several matchmaking projects, told us that he believed the bigger social-networking market had low barriers to entry that contributed to its popularity and affluence of opportunities. “With each shift in mainstream media, there is always a change in the social products people use. But no matter how everything changes, the underlying demand to meet people despite time and location barriers is and always will be there.”

He also acknowledged the effect of the pandemic on social app users. “I don’t know if the fanfare for dating apps and livestreaming platforms will persist, but people are definitely more open to meeting others online in the post-pandemic era.”

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